- Define, track and manage customer segmentation.
- Use all the available tools and systems to develop customer value.
- Manage and track adoption to MTN various offers.
- Increase active customer’s percentage out of the total base.
- Cross-sell and up-sell using MTN current products (data, voice, VAS, etc.)
- Get the maximum possible Value out of the active customers.
- Coordinate with other commercial teams (Pricing, Data, Retention, Digital and MFS) to manage areas impacting customer value and ensure right offering to the right Nano-segment.
- Utilize the Campaign Offering Tool and BI reports effectively by running multiple campaigns at the same time to stimulate revenues constantly.
- Consolidate and monitor Monthly market research and reports impacting customer consumption.
- Monitor and improve performance of Campaign offering initiatives.
- Benchmark ARPU and customer activity performance of MTN with competitors and other operators.
- Perform business cases related to all initiatives defined in the roadmap.
- Develop ARPU forecast to support budget exercise.
- Manage the execution of all campaigns running under the Campaign Management System.
- Perform ad-hoc duties as assigned by manager.
- Be responsible for maintaining the information security of MTN physical or information assets that they access, use, or manage as per the company policies.
Special Notice :
MTN Sudan provides equal opportunity, fair and equitable treatment in employment to all people without regard to , race, gender, social origin, Color, age, disability, religion, conscience, belief, political opinion, culture, language, marital status and family responsibility.