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Job Category: 
Products Development
Enterprise Business Unit
Al- Khartoum
Job Summary: 
Maximizing the revenue potential of a delegated portfolio of existing MTN products/services and to develop profitable new products/services from concept through to product launch specifically for EBU clients considering overall MTN’s KPIs

Key Tasks:

Initiate, Develop and Manage product & services, in line with overall EBU & MTN’s marketing and commercial strategy

Supervisory / Leadership / Managerial Tasks:  Refers to the responsibilities for directing, guiding, motivating and influencing others.

  •   Manage relationships with external clients (partners/venders)
  •   Manage the Products & Services – Voice, Data, SMS & ICT

Job Duties:

  1. Plan, Rollout, Manage product and services (Voice, SMS, Data & ICT) roadmap in line with annual and long-term EBU’s marketing strategy that should deliver business objectives in terms of revenue, unique users, innovation, differentiation, unique selling points and competitive edge specifically for EBU’s targeted segments.
  2. Supervise the P&S function and develop unique portfolio that generate maximum revenue and differentiate MTN from Competition in line with the company strategic initiatives and objectives with distinctive focus on EBU’s targeted segment.
  3. Support Business plan & Corporate Strategy by recommending & driving expansion, innovation, differentiation in product portfolio.
  4. Summarize Data analysis with regards to P&S.
  5. Participate input to development of MTN overall annual Marketing plan in terms of providing new carriers and access middleware
  6. Create, implement and follow up a rigid and sound process in terms of Product Launch and Management (PLM)
  7. Ensure Planning and implementation of the section complete products development processes and systems
  8. Ensure complete monitoring of the competition activities in terms of P&S and ensure competitive edge over them
  9. Manage data on customer segmentation and profiling based on internal and external quantitative/qualitative research and reports from internal systems like Billing system, IN Platform, Switch, SMSC, CRM etc to manage profitability of products portfolio.
  10. Preparation of reports for all products & services  and having competitive insight over competitive actions done by other operators/service providers and the preparation of reports around that and find suitable resolutions for current and expected competition activities
  11. Manage Vendors/Partners to complete projects on time and within budget.
  12. Monitor market for the latest development in technology, ICT, competition, account/individuals usage and uptake trends, regulatory changes, etc. and identify the impact and/or application of such development on product strategy.
  13. Work Closely with Network, IT, Finance, Customer Care & Sales departments in the performance of a full feasibility study in order to define and communicate the methodology by which the agreed functional requirements shall be delivered.
  14. Provide properly assessed awareness and communication requirements and then work with communication team, direct and indirect channels to ensure such requirements are met on time and the successfulness of the launching and or the reminding campaigns and monitor its presence in the market.
  15. Perform frequent research to understand price elasticity of products within target segments and to the new products and services that shall be introduced to the market.
  16. Coordinate with Consumer marketing for develop a pricing strategy to the new products and services in accordance to the overall company revenue plan, competition, and market acceptance.
  17. Build strong and capable function and team and ensure to create a team work environment and problem handlings
  18. Responsible to meet department productivity and quality goals.
  19. Undertake other relevant duties/responsibilities as delegated by management
Job Requirements: 
• Bachelor degree in Business, IT, Engineering or relevant educational field • MBA preferred • Project Management certificate from authorized entity is preferred • Marketing certificate from authorized entity is preferred • 4 years of experience with minimum 2 years of relevant working experience in the telecom industry
Required Skills: 
• Customer Focus • Taking the Initiative • Teamwork & Cooperation • Performance Excellence • Negotiation/contract management of external suppliers • Highly developed communication and reporting skills (verbal and written) • Planning and organizing ski
Closing Date: 
Wednesday, September 18, 2019